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TEN YEARS OF MADNESS: THE U MAD STORY PART III

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Being a content creator isn’t easy when you first make a page. For the most part, you are posting for yourself because your reach is so low. I’d say a page doesn’t become a page until you get at least 1,000 likes, and then you’re off to the races. When U MAD got deleted for the first time, I was in that very position. I would post memes all day, but I wasn’t getting any traction. So, I decided to create a story that would get everyone’s attention. Now, 2013 is the year where hoaxes and fake news really began, and I would take advantage of that. In the winter of 2013, U MAD used hoax generator and created our first “Tyler Perry” story. The story was so absurd that we didn’t think people would believe it. The first story we created was that Tyler Perry was pulled out of his SUV by a bunch of Mexican landscapers on the highway, & almost beat him to death. The story caught on like wildfire. The post had thousands and thousands of shares, and over a million reach. The story got U MAD to...